A combination of excellence: the art of Vera Pizza Napoletana meets the unique flavor of Mortadella Favola in an exclusive project by AVPN (Associazione Verace Pizza Napoletana) in collaboration with Mec Palmieri.
The initiative featured four outstanding master pizzaioli – Marco Manzi, Antonello Cioffi, Giovanni Grimaldi, and Savino Di Noia – who created 10 original recipes where dough creativity blends with the unmistakable quality of Mortadella Favola.
Each creation is designed to enhance authentic ingredients and traditional preparation methods, achieving a perfect balance between innovation and heritage. The project was supported by a major communication campaign across AVPN and Favola’s social channels, and the full collection was printed and distributed at key industry events.
Special attention was also given to the digital component, with the launch of a dedicated section on the Palmieri website: “Ricette da Favola” is an inspirational space where all the recipes crafted by the master pizzaioli can be explored — a true resource for restaurateurs, enthusiasts, and industry professionals alike.
A collaboration that celebrates two icons of Italian gastronomy: Vera Pizza Napoletana and Mortadella Favola.
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